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Unlocking Amazon for perishable brands
When other Amazon agencies shy away from perishable products we seek out brands that traditionally are not born for e-commerce. Why? Because it's a...
Amazon HQ visit takeaways
Last week my business partner Megan spent few days at Amazon HQ in Seattle. Apart from exciting things, like visiting the Spheres (look it...
What others don’t tell you about Q4 on Amazon
There is a lot of good advice on Q4 on Amazon. I don’t want to repeat it. What I am going to do is share with you what I do NOT see in all that...
Prime Day 2019 checklist
2019 Amazon Prime Day has just been announced to run on starting midnight PST/3 am EST Monday, July 15th until 11:59 pm PST/2:59 EST Wednesday, July...
Cadences of Amazon business
Definition of cadence (Merriam-Webster) rhythmic sequence or flow of sounds in language (/the grand cadence of his poetry the beat, time, or measure...
3 Secrets of Brands Successful on Amazon
The largest ecommerce platform in the world, Amazon, allows scale and reach that is hard for any other channel to compete with. And while Amazon has...
Amazon and Front Sight Focus
Last week I read an interesting thing: a concept used by U.S Navy SEALs called Front Sight Focus. When pursuing a target (for example, aiming at a...
Violin virtuoso, Amazon, and freedom of constraints
A virtuoso violinist, Paganini, was known to push the limits of both technical and artistic abilities of violin performance, but he made some...
Truths and Myths about Amazon Product Reviews
In February 2019 FTC brought it’s first case against an Amazon third party seller who was paying for fake reviews. Almost in every Amazon related...
Guide to 2019 Amazon FBA fees changes
February brought winter storms, underwhelming Superbowl, and 30 ‘Happy Valentine’ cards waiting on my desk to be assembled for my son’s kindergarten...
How to KonMari Your Amazon Seller Account
KonMari wave swept the nation. Donations are up, houses are getting tidier, and sparks of joy are lightning up the cloudy gloomy winter skies from...
3 wrong questions you are asking about Amazon
Asking right questions is a skill. I didn’t realize that I was good at asking right questions until I started building my Amazon consulting business...
5 Reasons Small Businesses Fail on Amazon
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