by Irina Balyurko | Nov 14, 2023 | Uncategorized
In Part I we talked about contrarian truths – assumptions and beliefs check that I suggest to do as the baseline for 2024 planning of goals, budgets, resourcing for your brand’s Amazon channel. In Part II we will talk through 7 trends we see as emerge in...
by Irina Balyurko | Nov 3, 2023 | Uncategorized
Because many of you start thinking and planning for 2024, we want to share 3 part series for Food and Beverages category under the theme of how to win on Amazon in 2024. A lot has changed in the last 12-18 months, both in macroeconomic environment, and also on Amazon....